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As soon as upon a time, the advertising and marketing campaigns for motion pictures required an amazing poster. The poster needed to condense the core concept and general tone of the movie right into a single picture utilizing artwork, typography, and graphic design. A few of these powers are eternally superb. Right here’s extra from The place Hazard Lives:
One other poster that deserves its rating due to its originality. Little did I do know once I started this course of that so most of the high designs would qualify on their potential to keep away from (or at the least put a brand new spin on) the design and picture clichés that prevail all through the style, and that we’ve spent a lot time detailing in these posts. With that in thoughts, it’s straightforward to see what makes the poster for Invasion of the Physique Snatchers so good: the handprint. It’s so central to the story, but the designer has additionally used it as the first picture within the poster, gigantic and graphically highly effective, the “tie” that binds all the posters components collectively. For those who can, attempt to think about this with out the handprint — the figures would then seem to easily float within the open house of the image airplane. The print anchors them, offers them floor upon which to face. With out it they’d seem like falling like raindrops.
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