Mermaid Chart, a Markdown-like device for creating diagrams, raises $7.5M

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Mermaid, the open supply diagramming and charting device, has lengthy been widespread with builders for its capability to create diagrams utilizing a Markdown-like language. As is commonly the case, Mermaid founder Knut Sveidqvist created the challenge as a result of he noticed a necessity for it in his personal job as a software program architect after which open sourced it with none quick plans for monetization. Then, in 2022, he was approached by Open Core Ventures (OCV), the enterprise capital agency of GitLab founder Sid Sijbrandij, which later paired him with serial entrepreneur and investor Andrew Firestone as his CEO.

Now the corporate, which builds hosted providers across the open supply challenge, introduced that it has raised a $7.5 million seed funding spherical from OCV, Sequoia and Microsoft’s M12 fund (amongst a few dozen extra angel buyers).

There’s some irony in Microsoft investing in Mermaid now. Sveidqvist tells me that the preliminary impetus for creating Mermaid was a misplaced Microsoft Visio file. “I needed to redraw all the things. So on the best way residence, I believed there needed to be a greater approach of doing this. It was additionally the time when markdown was beginning to kick in. Can’t we have now this as textual content? That was the concept. Later that evening, I sat down in the lounge with my youngsters. They have been watching TV and I began the challenge. They have been watching ‘The Little Mermaid.’ That’s why I named that eight years in the past.”

Early on, Mermaid was largely about flowcharts, however over time Sveidqvist added different diagram sorts — and the group shortly made it its personal, too. And it’s gotten fairly widespread. Firestone informed me that the cloud model of the open supply challenge had 4 million customers final yr.

Picture Credit: Mermaid Chart

The OCV system is to search for widespread initiatives with sensible founders and co-found an organization with them to commercialize these initiatives. Typically, which means bringing in a CEO with enterprise expertise to enrich what is often a technical co-founder. What additionally helps, in fact, is that these initiatives have already got a observe file, which in flip de-risks the funding fairly a bit.

“Matching the open supply software program with the enterprise studio mannequin, with Sid Sijbrandij’s sort of background, with the capital — once you stack these issues collectively, you now you’ve got these seed-stage corporations that seem like they could have been de-risked a lot as a sequence A. You get a lot of a view into the longer term on product-market match, which was actually particular for me coming in,” Firestone defined.

Firestone added that thousands and thousands of non-technical customers want diagramming and flowchart instruments. That’s a market Mermaid Chart is seeking to deal with by constructing easier-to-use instruments for this group of customers. However the general imaginative and prescient is considerably bigger and isn’t a lot about disrupting the likes of Lucidchart or Miro. Mermaid Chart needs to go after ServiceNow and comparable workflow automation providers, Firestone informed me. However that’s nonetheless fairly a methods off.

For now, the group is squarely centered on constructing out its service and reaching a broader viewers. As soon as an organization goes all-in on Mermaid Chart, although, the device has the potential to change into an important data base, which may then lay the groundwork to allow the corporate’s broader course of automation imaginative and prescient.

As a text-based device, there’ll at all times be a comparatively excessive barrier to entry, one thing the group is kind of conscious of. That’s why the corporate just lately added a visible editor as properly. That’s an opt-in function, although. Customers who need and just like the text-based strategy can proceed to take action (and change between the 2 interfaces at will).

As well as, to make Mermaid much more accessible, the group additionally educated its personal AI mannequin to permit customers to create charts with the assistance of a chat interface, for instance. For paying customers, the AI may also repair a diagram once you botch the syntax.

“Mermaid’s open-core is loved by thousands and thousands of software program engineers globally, and its software program is supported natively in GitLab, GitHub, and others,” mentioned Sijbrandij, co-founder and CEO of GitLab and founding father of Open Core Ventures. “Mermaid Chart is increasing the group by bringing the advantages of Mermaid to all varieties of enterprise customers, leveraging AI as a catalyst. The use circumstances and enterprise alternatives adjoining to the know-how are vital and we’re excited to assist the group on this subsequent part of progress.”

Correction: Between my first dialog with Mermaid Charts and as we speak, the group raised extra funding and added buyers. We’ve up to date the story to mirror that.

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