Taylor Swift's music returns to TikTok forward of 'The Tortured Poets Division' launch

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Taylor Swift performing at the Eras Tour in a black jumpsuit.

No, it isn’t a glitch. Taylor Swift survived the good battle between TikTok and Common Music Group.

In the present day (April 11), followers seen her music returned to the platform simply in time to advertise her forthcoming album The Tortured Poets Division, out April 19. In January, UMG eliminated all of the music it owned and/or distributed, together with Swift’s prolific catalog, from TikTok after negotiations between the music big and the social media platform broke down over artist royalties.

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The whole lot we find out about Taylor Swift’s ‘The Tortured Poets Division’

Swift is the one UMG artist whose music has returned to the platform. Different TikToks utilizing UMG artists’ music like The Weeknd, Ariana Grande, and Dangerous Bunny stay silent.

It isn’t all that shocking that Swift would develop into the exception to the rule. In signing with Republic Information (a division of UMG) in late 2018, she retained the publishing rights to her catalog as the first songwriter. And when the singer launched her final album, Midnights, she relied closely on TikTok for promotion. She revealed the tracklist for the album in a sequence uploaded to the platform titled, “Midnights Mayhem with me.” She has but to submit about Tortured Poets Division on TikTok.

However even throughout her music’s darkish interval on TikTok, Swifties stored her eras alive on the platform, posting pitched-up variations of songs and covers.

Hopefully, Swift’s transfer will assist smaller UMG artists who depend on TikTok to advertise music way more than the celebrity get their music again on the platform.

TikTok and UMG didn’t instantly reply to a request for remark.

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