Apple licenses hundreds of thousands of Shutterstock pictures to coach its AI fashions

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Apple has struck a deal to license hundreds of thousands of pictures from Shutterstock so as to prepare its AI fashions.

Red background with the logo of Shutterstock, a stock photography company, in white text.
Different tech firms have obtained comparable offers from Shutterstock to assist develop visible AI engines, together with Google, Meta, and Amazon. Information of Apple’s deal comes properly after its signing in late 2022, and is predicted to price Apple as much as $50 million.

This follows on from information of earlier negotiations between Apple and numerous publishers for comparable AI massive language mannequin (LLM) coaching utilizing content material from information articles. Conde Nast IAC, and NBC are among the many large media names which have allegedly been in talks with Apple about licensing their content material.

Apple is predicted to make some main bulletins about its efforts so as to add extra AI applied sciences into its working programs this June, at WWDC. Although usually perceived as being behind its rivals in AI integration, Apple has made some improvements of its personal.

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